It has been said that if you give people what they want, the world will beat a path to your door.
And after conferring with consumers, dealers and media observers, KCS International Inc., parent company of Cruisers Yachts has re-branded Azure Sport Boats with the Cruisers name. Effective immediately, the complete line of Azure Sport Boats from 22 – 29 feet are distinguished as the Cruisers Sport Series.
Azure Sport Boats was acquired by KCS 9 months ago, and all manufacturing has been moved to the Oconto, Wisconsin facility. The very same facility, design and manufacturing process that produces renowned Cruisers Yachts. After experiencing the release of the 2013 Azure models, built by KCS, the industry identified the same level of quality craftsmanship and standard amenities in the Cruisers Yachts line, evident in every inch of the ten sport boat models.
And finally, Cruisers Yachts doesn’t just craft incredible boats, we exist to build relationships. We know our owners by name, and understand intimately the lifestyles you seek on the water. And now, with the Cruisers brand extended to include models from 22 – 54, we can offer owners an enduring relationship that spans their entire life on the water.